WooDam Rings
Team: Thomas Kooke, Nicole Gabrieli, Nora Levy, Yasmine Bouarouz, Nicolas Vorster, Luuk Beets, Darin Boukeroe and Mohammed Iharrem
WooDam is working towards their vision of the Amsterdam community coming together to share the love, nature, and memories of the city. Hoping to become the joining factor of all the people in Amsterdam and thus become a successful business revolving around the use of recycled and sustainable materials.
WooDam's mission is to provide a high quality, meaningful product made from recycled sustainable materials. Through selling the story and connection of Amsterdam, they raise awareness of the beauty that recyclable materials can hold, and that these materials become more readily used as jewellery and souvenirs.
To attain these goals, WooDam is selling handmade rings from wood supplied by Stadshout, creating intricate and sustainable rings made from the trees of Amsterdam. Their product is being primarily targeted towards international students and tourists, but is available for all looking to have a subtle, yet deep connection with Amsterdam. Each handmade ring is as unique as the concept, with the grains and colouring differing between each piece, symbolising the uniqueness of all of Amsterdam's features.
Faculty: Business & Economics